In addition to being owned and managed by its own employees, BFL CANADA is one of the largest risk management, insurance brokerage and benefits consulting firms in Canada. We approach our clients’ needs by thoroughly assessing their risks, threats and opportunities. This allows us to help them sustain stability and strategic growth. Our business model is based on providing our valued employees the opportunity to demonstrate creativity, leadership and entrepreneurship — principles that make up our raison d’être and push us to deliver on our commitment to support our clients and the communities we work with.

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Who are we?


What we do

At BFL CANADA, we are equipped with deep industry knowledge and extensive expertise. This allows us to quantify and manage your potential risks in order to pinpoint new opportunities for growth.

Through a dedicated and experienced team approach, our specialists are able to provide a complete range of effective commercial insurance services to businesses, professionals, manufacturers, local governments, national and international organizations and groups and associations.

To better serve our clients, we also offer risk management, risk control services and employee benefits consulting services.

Our story

BFL CANADA was founded by Barry F. Lorenzetti in 1987 and has been headquartered in Montreal since its beginning. The President, CEO and Founder was quickly joined by others who shared his vision. From then on, the company became what it is today thanks to the constant addition of professionals who are recognized as leaders in their respective industries.

From modest beginnings to great success, BFL CANADA is proud of its achievements and the mark it has left on the insurance industry.

Today, BFL CANADA caters to the needs of clients, both large and small, from all industry segments.

Our milestones

Our milestones

Our milestones
Opening of the Saskatoon and Kamloops offices
Opening of the Laval, Langley and London offices
BFL CANADA acquires Brunet Assurances Inc., Prairie Risk Management and Summit Insurance Brokers
Partnership with Caisse de dépôt et placement du Québec
Barry F. Lorenzetti receives a "Lifetime Achievement in the Insurance Industry" Award at the 3rd Annual Insurance Business Canada Awards
Opening of the Edmonton and Red Deer offices
Opening of the Waterloo office
Opening of the Halifax office
International Partnership with Lockton Global LLP
Opening of the Kelowna office
Opening of the Winnipeg office
Opening of BFL CANADA Consulting Services Inc.
Opening of the Calgary office
Opening of the Ottawa office
Opening of the Vancouver office
Opening of the Quebec office
Opening of the Toronto office
BFL CANADA was founded in Montreal (Head Office)

Our Vision

To be the employer and risk advisor of choice, independently owned, controlled and operated by employees, built on a foundation of integrity, innovation and excellence.

Our shared values

BFL CANADA’s unique culture fosters growth, development and opportunities for those who share the company’s vision and core values. We are proud of our work environment that promotes innovation and creativity and keeps us one step ahead.


We are always ready to take risks and we see every challenge as an opportunity to surpass ourselves by being innovative, autonomous and proactive. We take the road less travelled and examine situations from every possible angle to offer solutions that are unique and original.


Excellence is our main source of motivation. It defines us. It is because of our determination, our expertise and our high productivity that we are able to achieve excellence. We give the best of ourselves at all times; by practising due diligence, professionalism and efficiency, we guarantee superior quality service.


We truly believe that teamwork allows us to reach new heights. Everyone’s strengths are deployed and opinions heard, which gives us the opportunity to excel, with great enthusiasm and enjoyment.


Each action we take is guided by strong moral and ethical principles. We aim for an unwavering coherence between our actions, values, methods, measures, politics, procedures, expectations and results.


At BFL CANADA, we strongly encourage our employees’ professional and personal fulfillment. A sense of solidarity and combining our strengths is of the utmost importance; it creates an environment that is based on respect. We are proud to promote diversity; we celebrate our employees’ work and efforts, without ever taking into account their origin, condition or identity.


We are committed to helping others, so we give back to the community by supporting various charities and by promoting ecological practices. As a corporate citizen, we believe that social responsibility should be an integral part of our business philosophy. We firmly believe that together, we can make all the difference.

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Our involvement in the community

BFL CANADA values hard work, professional dedication and rewarding relationships. Along the road to success, neither our President nor BFL CANADA have forgotten the community. As citizens, we are committed to helping others and to giving back to the community. As corporate citizens, corporate social responsibility is an integral part of our business philosophy.

BFL CANADA proudly supports various initiatives and charitable local organizations.