As Vice-President of Private Client Services, Malory Cassie leads and oversees BFL CANADA’s Personal Insurance and Private Client Division for the Central & Western Region.

Malory joined BFL CANADA in 2019, bringing a decade’s worth of experience in personal insurance management. Her expertise lies in fostering growth, cultivating strong insurer and client relationships, and streamlining operational efficiency.

Malory holds both the Canadian Accredited Insurance Broker (CAIB) and Canadian Professional Insurance Broker (CPIB) designations. In 2023, she earned the Certified Advisor of Personal Insurance (CAPI) designation from Wharton School’s prestigious Executive Education Program, thus furthering her skills and expertise in the area of high-net-worth personal insurance.

Beyond her professional endeavours, Malory is committed to giving back to her community. She volunteers on the board of Manitoba Families of Multiples, a non-profit group that provides support to families with twins, triplets, or more.