The key to 'Client Intimacy' in this modern business world : Are you a relationship-style seller or a transactional-style seller?
Client intimacy is the cultivation of relationships with clients to make them feel like they are in a partnership with a provider rather than in a pure business arrangement. Companies accomplish this through communications tailored to the needs of the client and marketing campaigns that create a sense of connection with the company and the products. This concept rose to prominence in the 1990s as many companies started to make it part of their business strategy.Read more
Five Tips to Help Companies Avoid Cash-Related Fraud
Cash is one of the most important assets on a corporate balance sheet. Accordingly, companies should implement a system of control to protect cash from a multitude of threats.Read more
Say what? Mayonnaise is a combustible liquid?
I often find that fire hazards can be somewhat counterintuitive for clients. I can, and have, spent a great deal of time trying to convince people that what they think can’t burn actually will, and what they think is a serious risk is not truly the showstopper they believe it is. Some good examples are flammable and combustible liquids.Read more
Public Procurement in Europe (PART II)
Even though the European Union will make it mandatory from 2016 onward for contracts to be awarded electronically, this doesn’t mean that the 28 countries will follow the exact same rules when it comes to public procurement. Each of these 28 States have their own customs and practices and a distinct business culture. Every country will not necessarily have the same requirements or rules. Companies that do not understand this crucial fact will start with a disadvantage.Read more
Public Procurement in Europe (PART I)
According to the Canadian Department of Foreign Affairs, Trade and Development, the “historic Canada and European Union (EU) Comprehensive Economic and Trade Agreement (CETA) is by far Canada’s most ambitious trade initiative, broader in scope and deeper in ambition than the historic North American Free Trade Agreement. (…) Canada will become one of the only developed countries to have preferential access to the world’s two largest markets, the EU and the United States—with more than 800 million of the world’s consumers.Read more